Iams Home 4 the Holidays Kicks Off Today

The Iams Home 4 the Holidays pet adoption drive enters its 14th year and remains focused on raising awareness of pet adoption while also ensuring proper nutrition for more homeless pets this year.

The campaign, which runs from October 1 through January 2, is a partnership between Iams and the Helen Woodward Animal Center to give more orphaned pets a fresh start through loving homes and good nutrition.

There are many new and simple ways to get involved in the campaign this year from joining the Iams Facebook community to help feed homeless pets to adopting an animal from a local shelter.

• Digital Dish Drive – New this year, Iams will feature a different dog and cat available for adoption on the Iams Facebook page, beginning Oct. 1, and during scheduled "feeding" times each day, every “Like” or “Share" will result in a meal donation to a participating shelter. 
• Iams Lifelong Rewards – Join the Iams community by mobile sign up at www.Iams.com or at a participating pet adoption center when you adopt your new family member. For every sign up, Iams will donate food to a homeless pet awaiting adoption. 
• Bags 4 Bowls – For every specially marked package of Iams pet food purchased during the campaign, Iams will donate one bowl of food to a participating Iams Home 4 the Holidays animal organization. 
• Find Adoptable Pets Near You – To find a participating animal shelter or rescue near you, visit home4theholidays.org. 

Each year Iams and the Helen Woodward Animal Center work to ensure that Iams Home 4 the Holidays is reaching people in new and unique ways to generate widespread awareness for pet homelessness.

For more information about the campaign or to find out how to get involved, become a fan of the Iams Facebook page at www.facebook.com/Iams.