PRWeb - National Dog Day will be celebrated on Monday, August 26 and has gone international with events being celebrated in the U.K. and Italy. National Dog Day was founded in 2004 by pet lifestyle expert, animal behaviorist and author Colleen Paige.
It is estimated that this special day has saved over a million lives through its celebratory events held at businesses and rescues, as well as through promotion by partners such as Petcentric, 1-800-Flowers, Crayola, Target, Disney and PetSmart.
The newest partner to jump on board is DOGTV, which is scientifically developed and pup-approved. DOGTV is the first television network for dogs that is created exclusively for canines and the humans who love them.
The celebration has also hit an all-time high with new legislation being adopted in New York State to commemorate August 26 as National Dog Day.
Founder Colleen Paige says, “I am so honored to have my special day for dogs adopted into New York legislation that I can hardly contain myself. It’s so fitting, coming up on our tenth anniversary next year; it all started in New York.”
“I created National Dog Day in the wake of September 11, in response to the sheer lack of publicity given to the dogs who gave so much of themselves to rescue and recover the victims of our country's greatest tragedy,” said Paige.
“National Dog Day is their day, and I ask everyone to consider adopting a dog instead of buying from a backyard breeder or pet store and to donate at least $5 to their local animal shelter or rescue on August 26.”
Always on the lookout for yet another way to save animals, Paige is launching a new magazine, the official magazine of National Dog Day aptly named “Dog Day”. Dog Day Magazine, launching on December 1, will feature high quality professional photography of dogs in no-kill shelters and rescues awaiting new homes with an emphasis on dogs that have been orphaned the longest.
Dog Day magazine will have no subscription fee and will be delivered in digital format so it can be viewed on cell phones, iPads and other platforms by dog lovers around the globe.
Dog Day will donate a portion of its profits every year to a rescue that has been featured in its pages and will offer free ad space to professional photographers who donate their time to their local animal rescue in order to feature their dogs in the publication.
For more information about National Dog Day, please visit http://www.nationaldogday.com/